Consumer behavior of milk and milk products in Assam
The study was carried out to formulate business strategy for dairy development in Assam. The comprehensive study included consumer behaviour study in all the districts of Assam through primary research. Strategy formulation.
Funding Agency : International Livestock Research Institute and Indian Council of Agricultural Research Principal Investigator: Prof. Pratul C Kalita Co-investigator: Duration/Starting Year: 2005 – 2007 Status: Completed